Landers Dodge Bossier City Launches Viral Dodge Hornet Reality Contest

If you feel like you’ve been binge-watching a new reality TV show this week, you aren’t alone. But this isn’t Netflix or Hulu, this is happening right here in Bossier City, and the stakes couldn’t be higher.

We are officially down to the "Final Four" contestants who are battling it out in the ultimate test of endurance.

These four locals have been living inside a brand-new Dodge Hornet on the Landers lot since Monday, March 16th, all with one goal in mind: being the last person standing to drive that car home for good.

Trey Rogers and the entire crew at Landers Dodge decided that a standard car giveaway wasn’t enough. They went big, bringing in a full production crew to film every single second of the competition and broadcast it live to the world.

It’s basically Big Brother meets a car lot, and Shreveport-Bossier is absolutely obsessed.

The journey started with eight contestants, each arriving with the same simple mission: survive a series of grueling challenges, avoid being voted out by the fellow contestants, and somehow keep their sanity while living in a compact SUV.

What makes this so unique is that you are part of the production. You can jump onto the livestream right now, watch the drama unfold in real-time, and even participate in the live chat to cheer on your favorites.

But it’s not just about the car. This competition has turned into a massive win for our community. While thousands of locals have been tuning in around the clock, they’ve also been opening their hearts (and wallets), donating toward the Salvation Army throughout the broadcast. It’s amazing to see Bossier come together like this.

One lucky winner is going to change their life and drive off in that Hornet on Monday, March 30th. Have you tuned in yet?